The Untold Story of Rick Astley's Hit
The sudden resurgence and sustained popularity of Rick Astley’s 1987 hit song, “Never Gonna Give You Up,” as an internet meme known as “rickrolling,” presents a fascinating case study in internet culture. This unexpected twist in the song’s history involves its use as a bait-and-switch prank, where a disguised hyperlink leads unsuspecting individuals to the…